Black Momma Beverage Industry

FDA releases final rule on ‘healthy’

On Dec. 19, the FDA released the final rule on the use of “healthy” on food labels. Certain tea products now can display the “healthy” claim on packaging, provided they contain less than 5 calories in each 12-ounce ounce serving, the New York-based Tea Council of the USA Inc. shares. 

Bart Watson named president, CEO of Brewers Association

The Brewers Association, Boulder, Colo., announced the appointment of Bart Watson to president and CEO of the trade association. His start date as president and CEO will be Jan. 6, 2025. Watson will succeed Bob Pease, who will retire from the organization on Jan. 3.

Water is becoming a preferred drink, study says

Restaurant operators noted that this trend toward water and non-alcohol beverages was a growing trend among consumers, with more than half (55%) of the restaurant operators reporting that guests are choosing to drink water instead of other beverages.

Grand Marnier, Future encourage consumers to Remix Your Legacy, Make It Grand

To bring the campaign to life, Grand Marnier and Future are embarking on a multiyear partnership with plans to celebrate legendary milestones in culture.

Ocean Spray, Dyla Brands launch on-the-go drink mixes

Ocean Spray Cranberries Inc., Lakeville-Middleborough, Mass., in partnership with Dyla Brands, New York, unveiled a new way to enjoy juice drinks with the introduction of Ocean Spray powdered drink mixes.

Beverage-makers balance taste, quality with weight management

Experts note that continued emphasis on health and wellness, in addition to growing concerns surrounding obesity and health-related issues, have shaped the weight management beverage segment. 

Hain Celestial spotlights team members' volunteer efforts

The Hain Celestial Group Inc., Hoboken, N.J., announced its pride for its global teams thanks to their ongoing commitment to being a positive force for good this past year through dedicated volunteer efforts.

Whiskey House of Kentucky collaborates with Whiskey Capital

Whiskey House of Kentucky, Elizabethtown, Ky., has partnered with Whiskey Capital on the creation of a first-of-its-kind collaboration to provide Whiskey House clients with barrel financing options. 

Seth Rogen's cannabis lifestyle brand launches sparkling waters

Seth Rogen’s cannabis lifestyle brand Houseplant — which he created with Evan Goldberg, Michael Mohr, James Weaver and Alex McAtee — has expanded into the beverage space with its THC-infused sparkling waters.

Spritz Society, V8 unveil Bloody Mary Spritz

The partnership combines Spritz Society’s passion for high-quality, convenient cocktails and V8’s tradition of bold, vegetable-packed flavors, resulting in a “fresh and unique take” on a traditional Bloody Mary, companies say.

Q Mixers names Betsy Frost as its new CEO

Q Mixers, Brooklyn, N.Y., announced the appointment of consumer packaged goods (CPG) industry veteran Betsy Frost as its new CEO.

Beverage-makers deliver eggnog beverages for holiday season

Ahead of National Eggnog Day, here are a few eggnog beverages to get in the spirit.

Green Day's Punk Bunny Coffee teams up with TBS' 'American Dad!'

Green Day’s Punk Bunny Coffee brand has partnered with the TBS animated series “American Dad!” for a limited-edition roast.

Constellation Brands agrees to divest SVEDKA

Constellation Brands, Rochester, N.Y., announced that it has reached an agreement with Sazerac Co. Inc., New Orleans, to divest its SVEDKA brand. This transaction is expected to close in the coming months.

Ingredient launches, acquisition heat up supplier market

Ingredient manufacturers announce their latest offerings and acquisitions.

Alex Cooper of 'Call Her Daddy' launches hydration beverage

Alex Cooper, host of the “Call Her Daddy” podcast and founder of The Unwell Network, has expanded her empire once again with a new hydration drink: Unwell Hydration.

White Claw, Brittany Broski launch 'Home for a CLAW' contest

Brittany Broski, widely known for the viral video of her trying kombucha for the first time, has partnered with White Claw for a new contest: Home for a CLAW.

Hop Valley Brewing Co., Portland Trail Blazers team up

The new bar aims to enhance the fan experience at the sports and entertainment venue with its vibrancy and innovation, the duo says.

Pepsi debuts Pepsi Zero Sugar Gingerbread Mini Cans

Just in time for the holidays, Pepsi is pulling its latest flavor innovation straight out of the oven: Pepsi Zero Sugar Gingerbread Mini Cans. To celebrate this limited-edition festive flavor that’s ginger, spice and everything nice, the brand challenged Shaquille O’Neal (Shaq), to become the G.B.O.A.T (Greatest Baker of All Time).

Zevia releases holiday ad shining light on artificiality

Zevia PBC, Los Angeles, released its holiday ad titled, “Break from Artificial,” taking on the weird and concerning parts of artificiality ― both in commercials and in soda. 

Sprite, Joe Freshgoods partner on capsule collection

Sprite is partnering with Joe Freshgoods, a designer and creative director from Chicago, to launch an exclusive capsule collection that honors the message of its Obey Your Thirst campaign, which the brand reintroduced this spring. The collection includes limited-edition designed cans, as well as an array of wearable merch.

Reborn Coffee to produce 4th Wave Cold Brew

Premier specialty coffee retailer Reborn Coffee Inc., Brea, Calif., announced its readiness to mass produce its newly designed 4th Wave Cold Brew line, with production scheduled to begin in early Q1 2025 in the United States, Malaysia and Korea. 

Beverage-makers brew up holiday cheer

Ahead of the holiday season, beverage-makers have launched limited-time or new products.

Schlafly Beer announces return of Christmas Ale

Schlafly Beer, St. Louis, announced the return of Christmas Ale (8% ABV), a nostalgic holiday celebratory beer that is making its return to the craft brewery’s portfolio after a seven-year hiatus. 

Bam Adebayo launches custom blend with Maker’s Mark

Maker’s Mark announced a collaboration with two-time Olympic Gold Medalist, NBA All-Star and Miami Heat starting center Bam Adebayo to launch his custom blend Bam & Marilyn’s 1 of 1. 

SupplySide West highlights advancements in ingredients, technologies

This year’s SupplySide West featured 19,000 registered participants. The show took place in Las Vegas from Oct. 28 through Oct. 31 and featured more than 1,500 exhibitors from more than 80 countries around the world. 

Circana releases Compass insights

Chicago-based Circana released its new Circana Compass insights. The insights provide an update on the performance of the global food and beverage industry, as well as an outlook for the year ahead.

Athletic Brewing launches limited-edition brew with Netflix

Athletic Brewing Co., Milford, Conn., announced the second installment in its series of limited-edition brews with Netflix.

STōK Cold Brew creates Peppermint Mocha-themed swimwear

Consumers can quite literally match the boldness of their favorite cold brew and prove that the cold weather won’t stop them from enjoying it, the company says. 

Cheerwine Holiday Punch returns, plus launch of Cheerwine Holiday Ale with NoDa Brewing Co.

Salisbury, N.C.-based Cheerwine announced the return of Cheerwine Holiday Punch. In a twist on tradition, Cheerwine also has partnered with NoDa Brewing Co. to introduce Cheerwine Holiday Ale to the market.